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DB Journey at Smets Luxembourg
Brand Experience
Luxembourg
2022
DB Journey plan to create a elegant pop-up installation at Smets in Luxembourg to showcase their bag packs and luggage. Additionally, they wanted a retailtainment element featuring luggage displayed on an electric motorbike.
Our design for DB Journey's pop-up integrated product showcases with a retailtainment installation. By featuring bag packs and luggage alongside a collaboration with Cake Bike, we created an immersive experience that captured the essence of adventure and style.
![DSC07016-Edit](https://www.wrksagency.com/wp-content/uploads/2022/10/DSC07016-Edit-scaled.webp)
![DSC07022](https://www.wrksagency.com/wp-content/uploads/2022/10/DSC07022.webp)
![DSC06994-Edit](https://www.wrksagency.com/wp-content/uploads/2022/10/DSC06994-Edit-scaled.webp)
Agency scope:
Design, production & installation.