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Smith Optics

Campaign Activation



The American company Smith Optics enlisted our expertise to bring their cutting-edge lens swapping innovation to life in the retail world, by highlighting in window and in-store displays their innovative magnetic lens goggle technology across key retail partners.

Available now at select top-tier mountain retailers across Europe, our design concept for Smith Optic's displays ingeniously showcases the magnetic lens technology, creating an immersive and educative experience for the customers.

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Agency scope:

Design, production & installation.

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Dimension instore display smith
Display smith V6.1
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