Vans x The Lizzie at Citadium Paris
Campaign Activation
Paris
2022
Vans aimed to create a pop-up space at Citadium Paris for the launch of the Lizzie collection. They had in mind a design that seamlessly translated the extraordinary and fairy atmosphere of the campaign into an immersive in-store experienc
Our design for Vans' pop-up captured the enchanting ambiance of the Lizzie collection campaign. By recreating the decor and background of the photoshoot, we curated an experience that seamlessly transitioned customers from the campaign's world to the physical space, ensuring a seamless and memorable experience.
Agency scope:
Design, production & installation.
